TheyDo
AI-powered journey management platform that helps enterprises unify customer insights and align teams around the customer journey.
About
TheyDo is an AI-powered journey management platform that helps enterprises become more customer-centric by organizing everything around the customer journey. The platform uses AI to mine, map, and manage unstructured qualitative data, turning weeks of customer research analysis into minutes. Enterprise customers include Cisco, Ford, Johnson & Johnson, and Siemens.
Founded in 2019 in Amsterdam by Jochem van der Veer, Martin Palamarz, and Charles Beaumont, TheyDo was born from the need to move beyond mapping customer journeys in static documents to a live platform that enables action. The company has raised over $50M in funding, including a $34M round in 2024.
TheyDo is a fully remote company with team members spanning 30+ nationalities across 27 countries. The platform integrates with tools like Atlassian and serves as a single source of truth for end-to-end customer journey management across teams, products, and geographies.