Plaid runs the connectivity layer behind consumer fintech. APIs for linking bank accounts, moving money via Pay By Bank, verifying account and identity details, pulling categorized transactions, and surfacing financial snapshots for underwriting. Connections cover 12,000+ financial institutions across 20 markets, with 500K+ new daily connections and 100M+ users worldwide.

Powers 7,000+ fintech companies. Named customers include Affirm, Western Union, Moneybox, and YouLend. Stated mission is to "unlock financial freedom for everyone."

900+ employees across 6 offices. European operations run through Plaid B.V. (regulated by De Nederlandsche Bank) and Plaid Financial Limited (regulated by the FCA).

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