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Openly

Homeowners insurance general agency offering customizable policies with up to $5M guaranteed replacement cost via independent agents.

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About

Openly is a general agency and program administrator selling homeowners insurance through independent agents. Policies are underwritten by unaffiliated carriers, with MS Transverse and Clear Blue named as partners. The pitch is "home insurance, reimagined," built by independent agents for independent agents.

Coverage goes up to $5M guaranteed replacement cost and $1M liability, with blanket coverage up to $100,000 for personal property categories and add-ons like water backup and equipment breakdown. Live in 24 states across the US, with Nevada and New Jersey coming soon.

Founded in 2017 in Boston by Ty Harris (formerly Liberty Mutual) and Matt Wielbut.