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Kit

Email marketing and newsletter platform built for creators to grow their audience and monetize their work.

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About

Kit (formerly ConvertKit) is an email marketing and newsletter platform designed specifically for creators. Founded in 2013 by Nathan Barry, the platform helps creators build subscriber lists, send targeted emails, automate marketing workflows, and monetize through digital products and subscriptions. Kit is bootstrapped and mission-driven, focused on creator needs rather than investor demands.

The platform serves creators across the world with a 99.8% delivery rate and average open rates above 40%. Kit offers landing pages, opt-in forms, visual automation workflows, subscriber segmentation, e-commerce integration, and an app marketplace for third-party integrations.